Needle

Multi-platform buyer intent search across Reddit, Hacker News, Stack Overflow, GitHub and 10+ communities.

SalesLaunched Jun 2026

The story

Needle is a customer discovery product for founders and teams. It helps find discussions across multiple platforms including Reddit, Hacker News, Stack Overflow, GitHub, X, and others where customers are already talking about the problem you solve. It ranks results by buying intent rather than keyword noise, helping founders discover high buyer-intent conversations, validate ideas, and monitor competitors. The platform offers both manual and automated search capabilities, helping founders and GTM teams discover high-paying customers, validate ideas, monitor competitors, and conduct market research in minutes instead of hours.

Overview

Needle is a buyer-intent search platform that aggregates and ranks conversations from 10+ public communities where potential customers discuss problems and compare solutions. Rather than manually searching Reddit, Hacker News, Stack Overflow, GitHub, and other platforms individually, Needle consolidates these searches into a single workflow and ranks results by buying intent and relevance.

The platform serves founders, GTM teams, and marketers who need to discover high-intent leads, validate product ideas, monitor competitor mentions, and conduct market research.

Needle offers both one-off manual searches and automated scheduled searches, with a free preview of trending problems and paid plans that unlock multi-platform search across all supported communities. Users can identify buyer conversations in minutes rather than hours of tab-hopping between platforms.

Key features

Multi-Platform Search

Search across 10+ communities including Reddit, Hacker News, Stack Overflow, GitHub, Bluesky, X, YouTube, and more in a single workflow.

Intent Ranking

Threads are automatically ranked by buying intent and relevance to your product, filtering out keyword noise and low-signal conversations.

Manual and Auto Search

Run one-off searches or set up automated scheduled searches to continuously monitor your brand and competitors.

Competitor Monitoring

Track where competitors are mentioned, what they're launching, and how they're being discussed across communities.

Free Trending Problems Preview

Access a free preview of trending problems without signup to validate ideas before committing to a paid plan.

Real Buyer Conversations

Surface authentic discussions where people describe pain points, compare tools, and express buying intent in public threads.

Use cases

1
Lead Discovery
Find high-intent prospects already discussing problems your product solves across public communities.
2
Idea Validation
Validate startup ideas by discovering real conversations about pain points and market demand before building.
3
Competitor Research
Monitor where competitors are mentioned, what features they're launching, and how customers perceive them.
4
Content Strategy
Identify trending problems and real phrases from buyer conversations to inform content marketing and positioning.

FAQ

How is Needle different from manual searching?

Needle searches 10+ communities in one workflow and ranks results by buying intent, eliminating hours of tab-hopping between platforms and missing key conversations.

What communities does Needle search?

Needle searches Reddit, Hacker News, Stack Overflow, GitHub, Bluesky, X, YouTube, Mastodon, Lobsters, Tumblr, and forums.

Can I try Needle for free?

Yes, Needle offers a free preview of trending problems without signup and a 7-day free trial on all paid plans.

Does Needle provide contact information for leads?

Needle is buyer-intent search focused on ranking public threads where people compare tools and describe pain points, not a contact database.

Can I automate my searches?

Yes, Needle offers both manual search for one-off queries and auto search to keep your brand monitored on a schedule.